[Note: the background image of this webpage is the original roofing material (and color) for the Alcoa Care-Free Home,]
Two brochures: one (widely reproduced) from Alcoa, as a sales pitch, The other, a small fold-out pamphlet (also produced by Alcoa) but personalized to Fred DeBlase, the Rochester contractor (and first occupant) of the Alcoa Care-Free Home.
THE ALCOA MARKETING BROCHURE
THE FRED P. DeBLASE MARKETING PAMPHLET
Interior of pamphlet